Zeal Natural Cat & Dog Treats | NZ Free-Range Meat & Seafood | 25 Varieties

Zeal Natural Cat & Dog Treats — 100% Pure, Traceable, New Zealand-Made

When it comes to treats, what's not in them matters just as much as what is. Zeal treats are handcrafted in Auckland, New Zealand, using only premium free-range meats and wild-caught seafood — with absolutely no colourings, flavours, additives, or preservatives. Every treat is 100% pure, single or minimal ingredient, and fully traceable to source. That's the Zeal difference.

Suitable for both cats and dogs, Zeal's extensive range covers everything from crunchy spare ribs and chewy tendons to delicate fish skins and air-dried organ treats — giving you the flexibility to reward, train, or simply spoil your pet with something genuinely wholesome.

Why Singapore Pet Owners Trust Zeal

• 100% natural, no nasties — zero artificial colours, flavours, additives, or preservatives
• Handmade in New Zealand — produced in Zeal's own Auckland factory under strict quality controls
• Free-range & wild-caught — ethically sourced meats and seafood from New Zealand's pristine environment
• Single or minimal ingredients — ideal for pets with food sensitivities or allergies
• Suitable for cats and dogs — one treat range for multi-pet households
• Natural dental benefit — chewing action on ribs, tendons, and ears helps reduce plaque and tartar build-up

Available Varieties

• Spare Ribs (200g / 500g) — long-lasting chew, great for dental health
• Venison Tendons — high-protein, low-fat chew from NZ venison
• Chewies — satisfying chew treat for moderate chewers
• Beef Fillets & Beef Hooves — rich, beefy flavour dogs love
• Chicken Fillets — lean, palatable protein for cats and dogs
• Hoki Fish Cubes & Hoki Fish Skins — rich in omega-3 for coat and skin health
• Lamb Puffs & Lamb Sticks — light, airy texture from 100% NZ lamb lungs
• Sheep Ears — natural chew with moderate chewing resistance
• Veal Liver, Meaty Bites, Shanks, Short Ribs & Tongue — nutrient-dense organ and muscle meat options
• Venison Ears, Puffs & Liver — novel protein, ideal for sensitive pets
• Pacific Anchovy — small, whole fish treat rich in omega-3 and calcium
• Salmon Chunks & Salmon Swirls — premium NZ salmon, great for coat health
• Wags — a firm favourite for training and rewarding

Suitable For

• Cats and dogs of all sizes and breeds
• Pets with food sensitivities (single-ingredient options available)
• Training rewards — high palatability makes them highly motivating
• Dental health support — chewing action on ribs and tendons helps clean teeth naturally

Frequently Asked Questions

Are Zeal treats suitable for cats?
Yes — the full Zeal range is suitable for both cats and dogs. Smaller treats like fish cubes, lamb puffs, and chicken fillets are particularly popular with cats.

Are these treats grain-free?
Yes — all Zeal treats are 100% meat or seafood with no grains, fillers, or artificial additives.

Can I use these for training?
Absolutely. Smaller variants like Lamb Puffs, Chicken Fillets, and Veal Liver are ideal training treats due to their high palatability and bite-sized portions.

Are Zeal treats suitable for pets with allergies?
Yes — the single-ingredient nature of most Zeal treats makes them an excellent choice for pets with known food sensitivities. Choose a protein your pet hasn't been exposed to (e.g. Venison or Hoki Fish) as a novel protein option.

How should I store Zeal treats?
Store in a cool, dry place away from direct sunlight. Reseal the bag after each use. No refrigeration required.